The first GCSE coursework task for this year is on Music Videos - you need to use your lesson notes to (a) create a storyboard and outline for a new music video for a genre of your choice, and (b) write an analysis of a music video. The coursework sheet I gave you is reproduced here, so make sure you go through it carefully.
May the Force be with you.
Mr G.
GCSE Media Coursework 1
The Coursework consists of two tasks:
• Analyse a music video. How does it appeal to its target audience? (500-700 words)
• Present you own ideas for a music video for a song aimed at a specific audience. Ideas should be presented in storyboard form using drawings and writing to represent what is seen on screen. It is important that this is a detailed and clear piece of work.
• Basic Details. Who is the artist/band, what is the name of the song, and when was it released? Who directed the video?
• What type of video is it? Illustration, Amplification or Disjuncture? How do you know? Explain, using examples.
• What is the narrative of the story? Give a brief summary of what you see on the screen. Don’t write too much here – your task is not to tell the story, but to analyse the video.
• What genre is the video? How do you know? What features make it fit into this genre?
• How does the camera work make the video appeal to the audience? What shots are used? What impact does this have on the viewer?
• How is the video edited? Is there lip synching/performance happening, or is there a completely separate audio track? What impact does this have on the video, and how does an audience respond to this?
• How important are the lyrics to the video? Print a copy of the lyrics to help with your analysis. Does the video relate to the lyrics directly or indirectly?
• Is there any intertextuality? (This means that the video refers to another video – perhaps taking ideas from a film or similar video)
• Your overall interpretation. What is your response to the video? How does it appeal to you? Do you think this is a successful video, and why?
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